DYCD

Retro Cebu (DYCD)

Cebu City
Broadcast area	Metro Cebu and surrounding areas
Frequency	103.5 MHz
Branding	103.5 Retro Cebu
Programming
Language	English
Format	Classic Hits, OPM
Ownership
Owner	UM Broadcasting Network (Ditan Communications)
History
First air date	1995
Former call signs	Wild FM: DYWC (1994–2000)
Former names	Kiss FM (1995-August 2002) Wild FM (August 2002-January 2015)
Former frequencies	Wild FM: 105.9 MHz (1994–2000)
Call sign meaning	Cebu's Ditan
Technical information
Licensing authority	NTC
Class	A, B, C
Power	10,000 watts
ERP	20,524 watts
Links
Webcast	Listen Live

DYCD (103.5 FM), broadcasting as 103.5 Retro Cebu, is a radio station owned and operated by Ditan Communications, a subsidiary of UM Broadcasting Network.^[1] The station's studio and offices are located at Room 309, 3rd Floor, Doña Luisa Bldg., Fuente Osmeña, Cebu City, and its transmitter is located at Brgy. Kalunasan, Cebu City. This station operates 24/7.^[2][3]

The station was established in 1995 as 103.5 Kiss FM. Dubbed as "Philippines' first digital FM radio", it aired a Top 40 format. It was manned by former ABC 21 Cebu broadcast journalist Elmer Rivera Karaan, known on-air as Antique "AJ" Joe. Back then, it was located at the 4th level of Ayala Center Cebu.^[4]

Wild FM Cebu used to be on 105.9 FM under the call letters DYWC from 1994 to 2000. In August 2002, the station was acquired by UMBN from Ditan Communications and was relaunched as 103.5 Wild FM with its first site at the University of San Carlos main campus along Pelaez St. Wild FM's unique Contemporary Hit Radio (CHR-Dance) format with 20-minute nonstop re-mix every hour soon got Cebuanos shaking and dancing. This not-so-secret formula is the key to Wild FM's air dominance in every area that it operates in, a driving, pulsating beat partnered with a dynamic deejay and spinner.^[5]

On March 27, 2005, Wild FM moved to a new site at Doña Luisa Bldg., Fuente Osmeña, uptown Cebu to get closer to the listeners and clients.

On late January 2015, after almost 12 years on the air, Wild FM quietly ended its broadcast and went off the air for a month.

On March 16, 2015, the station resumed its broadcast, this time as 103.5 Retro Cebu with a classic hits format. In a span of a few months, its format became hugely successful to retro music fanatics and it became a hit. A year later, the Retro was adapted by its Davao station.^[6]

At the evening of December 16, 2021, the station went off the air for the second time following the aftermath of Typhoon Odette. On January 14, 2022, it resumed operations after power was restored in Doña Luisa Bldg.

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