The team began play during the 2018–19 season as the Laguna Heroes.[1][2] The team has also played in the Pilipinas Super League since 2023 as well as in The Asian Tournament since 2024.
The Laguna/Biñan franchise is tied with the Mindoro Tamaraws for the longest playoff drought in the MPBL, having missed the playoffs in its first four seasons before clinching a spot in 2024.
The Tatak Gel is one of five teams based in Calabarzon.
History
2018–2023: Original franchise
The Laguna Heroes joined the MPBL as one of sixteen expansion teams for the 2018–19 season. The team finished with a 10-15 record, finishing ninth in the South Division.
For the 2019–20 season, the team was renamed as the BIñan City Krah Heroes and later as Biñan City Luxxe White. The team finished in tenth with a 12-18 record, matching their winning percentage from last season.
Entering the 2021 Invitational, the team was renamed as Laguna Heroes Krah Asia, bringing back the team's old name. In the Invitational, the team lost in all of their group stage games. In the 2022 season, the team only won three of their 21 games, giving them the second-worst record in the division and third-worst in the league.
In 2023, the team was renamed to Laguna Krah Asia.
2023: Current franchise
In November 2023, a new team under the name Biñan Tatak Gel joined the Pilipinas Super League during the Pilipinas Super League for the 2023–24 President's Cup. The team is mainly composed of the former Imus SV Squad organization alongside members of the departing Pasig City MCW Sports team, including head coach Boyet Fernandez. With a 17–1 record, Biñan held the top seed that season. Despite making through the first two rounds, Biñan would eventually lose to the eventual champion Quezon Titans in the semifinals.
As the 2024 MPBL season began, the Tatak Gel team took over the Krah Asia's spot as Laguna's MPBL representatives.
Team identity
The original name, Laguna Heroes, references the national hero of the Philippines, Jose Rizal, who was born in Calamba. Meanwhile their current name, Biñan Tatak Gel, is a name that is shared with multiple Biñan-based teams in the grassroots level, including its volleyball counterpart in the Maharlika Pilipinas Volleyball Association and its homegrown team in NBL–Pilipinas. The moniker itself is a nod to the city's vice mayor, Angelo "Gel" Alonte.[3]
