The name Omulanga is in Oshiwambo, meaning Makalani (Palm tree) found in the northern part of Namibia. Omulunga Radio was established in 2002 February 1. Like other radio stations Omulunga serves as a notice board to the Owambo nation. The station is well acknowledged for it most significant programs as well as an excellent Marketing tool for the business community. Omulunga has many competative advantages.

Omulunga radio serves as a Notice Board to the Owambo nation. Nearly all families still live in the North but the husbands and sons are working all over Namibiahttp^[1]. The local news is sent to these husbands and sons - and all the acquaintances in Namibia also take notice.

Many businesses in Namibia choose Omulanga radio as their first or number one advertising media, since it has the most experienced advertising professional. In addition, Omulunga specialists are more friendly and they send clear masseges. Apart from advertising, nearly everyone people spend most of time listening to Omulanga Programs such as Onyika. The reason behind is that Omulunga radio is one of the most engaging radio station in Namibia.

Omulunga Raches parts that other media just doesn’t reach. Omulunga Radio is flexible, pliable and malleable, and these are key factors in its continued existence. It co-exists and thrives with innovation and is often the catalyst that establishes the success of new media innovations, e.g., mobile phone applications and technology, and radio constantly transforms to suit the needs and the lifestyles of its target audience.There are pragmatic advantages that Omulunga Radio offers over other mediums; its immediacy and cost effectiveness, for example, plus the fact that it is able to minutely target audiences. Radio remains the most immediate way to communicate to a market in a mass way.

For now I am quite sure that everyone knows what omulanga radio is all about. When one wants to advertise his or her products, I am sure he or she will consider Omulanga radio to be the number one radio broadcasting. For any Oshiwambo speaking person always tune in to Omulanga radio because its up to date weather reports and news bulletins of local and international news.

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