TrueHoop

TrueHoop is a digital media company co-founded by Henry Abbott, a digital sports media executive and journalist, and Judy Goodwin, an attorney and entrepreneur. After 10 years at Entertainment and Sports Programming Network (ESPN), Abbott relaunched TrueHoop with a subscription-based newsletter covering the National Basketball Association (NBA) in February 2019.[1]  

Prior to that, TrueHoop was a blog founded on May 15, 2005, and was one of several blogs honored with the 2005 "Best of the Web award" issued by Forbes magazine.[2]

In February 2007, it was announced that TrueHoop was purchased by ESPN. ESPN later expanded TrueHoop to a blog network, consisting of many contributors and blogs.[3] In addition to the blog, there was a "TruehoopTV" category of video and podcast content.

In February 2014, Abbott took over ESPN’s NBA coverage in digital and print.[4]

Journalist Henry Abbott has been covering Jeffrey Epstein, Leon Black, and the NBA powerbrokers from the Private equity firm Apollo Global in an investigating series. Black co-founded the firm in 1990, with Josh Harris and Marc Rowan and worked with Epstein for years despite knowing that in 2008, Epstein had been allowed to plead guilty to only two state-level prostitution offenses against children, even though sex with underage girls is legally rape.[5][6]

Previous regular contributors

References

  1. ^ "Henry Abbott talks TrueHoop's return as a subscription newsletter". Awful Announcing. 2019-02-23. Retrieved 2019-03-06.
  2. ^ "Niemanlab Future of Sports Blogging".
  3. ^ http://www.newmediacampaigns.com/page/espn-launches-a-blog-network ESPN Launches a Blog Network
  4. ^ "Q&A: ESPN's Henry Abbott on TrueHoop, serving readers, and the future of sports blogging". Nieman Lab. Retrieved 2019-03-06.
  5. ^ Dustin Foote: Is there a connection between Jeffrey Epstein, Leon Black and … the NBA?, Deadspin, 23 March 2021
  6. ^ How Billionaires Call the Shots in the NBA (and America), with TrueHoop's Henry Abbott, The New York Times, 10 March 2026


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