This article is rated Start-class on Wikipedia's content assessment scale. It is of interest to the following WikiProjects:

United States: Massachusetts This article is within the scope of WikiProject United States, a collaborative effort to improve the coverage of topics relating to the United States of America on Wikipedia. If you would like to participate, please visit the project page, where you can join the ongoing discussions. Template Usage Articles Requested! Become a Member Project Talk Alerts United StatesWikipedia:WikiProject United StatesTemplate:WikiProject United StatesUnited States ??? This article has not yet received a rating on the project's importance scale. This article is supported by WikiProject Massachusetts. Companies Low‑importance This article is within the scope of WikiProject Companies, a collaborative effort to improve the coverage of companies on Wikipedia. If you would like to participate, please visit the project page, where you can join the discussion and see a list of open tasks.CompaniesWikipedia:WikiProject CompaniesTemplate:WikiProject Companiescompany Low This article has been rated as Low-importance on the project's importance scale. WikiProject Companies To-do: Here are some tasks awaiting attention: Article requests : Wikipedia:Requested articles/Business and economics/Companies Assess : Category:Unassessed company articles Copyedit : Category:Company articles needing attention Infobox : Category:Company articles needing infoboxes Maintain : Portal:Companies Stubs : Help expand stub articles located at Category:Company stubs Other : Tag company articles with the {{portal|Companies}} template Tag company talk pages with the {{WikiProject Companies}} project banner Answer requests for comments Computing Low‑importance This article is within the scope of WikiProject Computing, a collaborative effort to improve the coverage of computers, computing, and information technology on Wikipedia. If you would like to participate, please visit the project page, where you can join the discussion and see a list of open tasks.ComputingWikipedia:WikiProject ComputingTemplate:WikiProject ComputingComputing Low This article has been rated as Low-importance on the project's importance scale. Neuroscience Low‑importance This article is within the scope of WikiProject Neuroscience, a collaborative effort to improve the coverage of Neuroscience on Wikipedia. If you would like to participate, please visit the project page, where you can join the discussion and see a list of open tasks.NeuroscienceWikipedia:WikiProject NeuroscienceTemplate:WikiProject Neuroscienceneuroscience Low This article has been rated as Low-importance on the project's importance scale. Transhumanism Low‑importance BrainCo is part of WikiProject Transhumanism, which aims to organize, expand, clean up, and guide Transhumanism related articles on Wikipedia. If you would like to participate, you can edit this article, or visit the project page for more details.TranshumanismWikipedia:WikiProject TranshumanismTemplate:WikiProject TranshumanismTranshumanism Low This article has been rated as Low-importance on the project's importance scale. For more information and how you can help click Show: If you would like to participate, you can edit this article, or visit the project page for more details. Quick help: Main talk page Article layout Links to Transhumanism information and Wikipedia:Research resources Writing about religion and Article development Citing sources, Verifying sources and Original research Assume good faith and be civil See changes to: Core articles Transhumanism article New Transhumanism articles edit - history - watch - purge To Do List: Join WikiProject transhumanism and be bold Show off a userbox with {{userWPA}} or {{userWPA2}} and attract potential members Help with articles. See this month's adopt an article. Help out with the To-do lists Be consistent Use a "standard" layout for transhumanism related articles (see: The perfect article, and Featured articles) Add Transhumanism navigation template on the bottom of all transhumanism articles; (use {{Transhumanism}} or see navigation template) Add Transhumanism info box to all transhumanism related talk pages (use {{Wpa}} or see info box) Add [[Category:transhumanism]] to the bottom of all transhumanism related articles, so it shows up on the list of transhumanism articles Maintenance / Etc Find/cite sources for all positions of an article (see citing sources. Try to expand stubs, however, some "new" articles may be neologisms, as this is common with positions on theories on life and may be suitable for deletion (see deletion process) Watch the list of transhumanism related articles and add to accordingly (see transhumanism articles) And always write for an encyclopedia. Create Notable transhumanist articles Shorten / merge into others Expand a transhumanism stub Your immediate attention false choice into false dilemma - discuss whether you are for or against this merge here Clarify references in Transhumanism, using footnotes.

Hello Wikipedia community,

This is the official BrainCo account, looking to address some of the inaccuracies on our page, and provide sourcing and clarity.

We understand that there have been recent allegations placed on our page from Hunterbrook, and though we will not attempt to remove the allegations ourselves, we would like to bring up the fact that Hunterbrook is a for-profit journalism organization that has a history of shorting the companies it reports on for its own financial gain. https://www.axios.com/2023/11/02/hunterbrook-hedge-fund-journalists

This would make them biased and not an acceptable source according to wikipedia's own policies. Wikipedia:Neutral point of view#Bias in sources

These changes are unrelated to those claims, and are just factual updates. The automatic filter picked up a depreciated source, but we've checked through and believe everything to be accurate. We'll respond promptly to any requests for more information, but we request our most recent edit not be reverted before a thorough review.

1)      Brain-Computer Interface (Added)

We believe this is a more accurate description of our technology and would like it included.  

2)      Headquarters:  Hangzhou, Zhejiang, China

In 2018, Brainco moved its headquarters to Hangzhou in Zhejiang province of China.[3]

Updated:   

Headquarters: Somerville, Massachusetts, USA

In 2018, Brainco established a headquarters in Hangzhou, China, although the main headquarters remains in Somerville, Massachusetts.[3]

The previous source quotes BrainCo as having “relocated to Hangzhou in 2018 and established its headquarters there,” but this is incorrect. BrainCo was founded in Somerville, Massachusetts, in 2015 and has retained its U.S. headquarters there. In 2018, the company also established a Chinese headquarters and R&D base in Hangzhou, which may explain why the reporter described Hangzhou as the new headquarters. We’ve adjusted elements of the page referring to the company as Chinese.

3)      Divisions: BrainRobotics, NeuroMaker STEM (Removed)

BrainRobotics and NeuroMaker STEM are products, not different entities or divisions of the company. We’ve removed this element in places that imply otherwise.

4)  In 2020, BrainCo has been listed as one of the "50 Smartest Companies," by MIT Technology Review.^[1]

In 2022, BrainCo had successfully produced 100,000 units of the high-precision Brain-Computer Interface product, achieving a breakthrough in the engineering and technical challenges of consumer-level Brain-Computer Interface devices.^[2]    (Added)

We've provided sourcing for both of these claims.

5) However, at the 2016 CES conference, the Focus 1 device flopped in a live demo with The Daily Dot calling it the most "cringeworthy demonstration" at the event. At the 2017 CES conference, the live demo was successful.[1]

Updated:

“Focus 1 was displayed at CES 2016 to mixed reviews, with The Daily Dot panning its live demonstration, while Today Online included it in among their “8 Takeaways from the 2016 CES”, noting the device “effectively hacks into brain signals” with potential applications in enhancing attention, disease detection, smart home control, and prosthetics.”

We believe the original article is a gross oversimplification of the event. Though there were negative reviews from CES, Today Online ranked the presentation as one of the biggest takeaways from the event.

5)      “In 2017, BrainCo achieved a groundbreaking breakthrough in the technology of Brain-Computer Interface. The development of a novel electrode material, known as the "Solid Gel Electrode," was brought into mass production, overcoming the challenge of collecting brain signals on a large scale with high accuracy.

In November 2019, Zhang Shengnan, BrainCo’s chief education specialist, appeared on a CGTN program alongside Duo Lan, a research associate from Tsinghua University’s Institute of Education, to address public concerns regarding the company’s electronic headbands.” (Added)

We’ve added some more recent achievements with sourcing.

6)      In April 2019, a post on Weibo showed Focus headbands being worn by pupils at an undisclosed primary school in China. It attracted criticism for being seen as constantly monitoring children as part of mass surveillance. BrainCo issued a statement stating that headbands were used in a number of school trials in China to help children improve learning efficiency and had not been sold to any public school. Despite the controversy, BrainCo had already secured a two-year contract to get its Focus 1 device manufactured and targeted shipments of 600,000 units.[2] In November 2019, it was reported that the school trials were halted in China amid parents’ privacy concerns and fears they could be used to control the children.[5]

Additional Context:

“In November 2019, Zhang Shengnan, BrainCo’s chief education specialist, appeared on a CGTN program alongside Duo Lan, a research associate from Tsinghua University’s Institute of Education, to address public concerns regarding the company’s electronic headbands. Around the same time, BrainCo stated in an interview with the Global Times that it had never violated, and would never violate, students’ privacy, emphasizing that the headbands only collect and analyze brainwaves related to attention.”

We provided additional information regarding the response to parental concerns. Additionally, FocusClam was not a rebrand of Focus1, as was stated previously, FocusClam is an entirely new product.

Again, if there are any questions at all, please respond to this topic and we'll address them quickly.

Thank you. BrainCoInc (talk) 17:09, 3 October 2025 (UTC)[reply]