Salish Matter

Salish Matter
Matter in 2025
Born (2009-11-29) November 29, 2009 (age 16)
Nyack, New York, U.S.
Occupations
  • Social media personality
  • entrepreneur
  • actress
Years active2020–present
Parents
RelativesHudson Matter (brother)
Instagram information
Page
Years active2020–present
Followers4.9 million
TikTok information
Page
Followers7.4 million
YouTube information
Channel
Years active2023–present
Subscribers3.97 million
Views155 million

Salish Matter (born November 29, 2009) is an American social media personality, entrepreneur, and actress. She is the daughter of photographer Jordan Matter and his wife Lauren Matter, and has a sibling, Hudson Matter.[1] She gained recognition through appearances on her father's YouTube channel before developing her own online following. In 2025, she was announced as a voice actor in The Angry Birds Movie 3 and launched the skincare brand Sincerely Yours in collaboration with Sephora.[2][3]

Career

Matter began appearing in her father's YouTube videos in 2018, participating in lifestyle and challenge-based content.[4] She later created her own social media accounts, posting content focused on gymnastics, dance, and family collaborations.[5]

In 2023, Matter provided a minor voice role in Ruby Gillman, Teenage Kraken. In 2025, she was announced as part of the voice cast of The Angry Birds Movie 3, alongside Jimmy Donaldson, Jason Sudeikis, and Josh Gad.[2][6][7]

In June 2025, Matter won the Kids' Choice Award for Favorite Female Creator.[citation needed] In September 2025, Matter launched Sincerely Yours, a skincare brand distributed by Sephora.[3][8] The brand launch event at the American Dream Mall in New Jersey drew significant public attention, resulting in an early closure due to large crowds.[citation needed]

Filmography

Key
† Denotes films that have not yet been released
Year Title Role Notes
2023 Ruby Gillman, Teenage Kraken Kraken Kid Voice
2026 The Angry Birds Movie 3 † TBA Voice

Awards

Year Award Category Nominee(s) Result Ref.
2024 Kids' Choice Awards Favorite Creator Family Jordan Matter/Salish Matter Won
2025 Kids' Choice Awards Favorite Female Creator Salish Matter Won [9]

References

  1. ^ "about". Jordan Matter Photography.
  2. ^ a b Lang, Brent (September 18, 2025). "MrBeast, Salish Matter Join 'Angry Birds Movie 3' Cast". Variety.
  3. ^ a b Pusateri, Catie (September 5, 2025). "Sephora Targets Teen Skin-Care Shoppers With New Brand Sincerely Yours". Fashionista.
  4. ^ Reyes, Gabby (June 12, 2025). "Salish Matter Bio: Age, Family & Facts". Beacons.ai.
  5. ^ Hale, James (September 11, 2025). "Inside Salish Matter's sold-out (and shut down) Sephora launch". Tubefilter.
  6. ^ Gajewski, Ryan (September 18, 2025). "MrBeast, Salish Matter, Smosh Join 'Angry Birds Movie 3' Voice Cast". The Hollywood Reporter.
  7. ^ D'Alessandro, Anthony (September 18, 2025). "'Angry Birds Movie 3' Adds MrBeast, Salish Matter & More; Release Now Christmas Season 2026". Deadline.
  8. ^ Sager, Jessica (September 8, 2025). "Who Is Salish Matter? All About the Influencer Whose Pop-Up Caused Pandemonium at a New Jersey Mall". Parade.
  9. ^ Evans, Olivia (June 22, 2025). "Nickelodeon Kids' Choice Awards 2025: The Complete List of Winners". E! News.

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