Pots & Co

Pots & Co
Company type
Private
IndustryDessert
Founded2012
FounderJulian Dyer
HeadquartersLondon, United Kingdom (international)
Los Angeles, California (US)
Revenue£12.9M (2023)[1]
OwnerJulian Dyer
Websitewww.potsandco.com

Pots & Co is a British company that manufactures desserts sold in glass pots. It was founded in 2012 and offers its products in a variety of supermarkets and airlines. It has international operations in the United States, France, the Netherlands, Switzerland, Belgium, and Australia.[2]

History

Pots & Co was founded in 2012 by Julian Dyer.[3] Dyer was formerly a professional chef and wanted to fill a gap in the premium desserts industry.[4] In 2016, its products became available on flights by British Airways. Dyer claimed he was trying to emulate the profit of a similar company, Gü. The company also began shipping the pots to Australia in 2016.[5] In 2017, due to the great success of the company outside the United Kingdom and a deal with Delta Air Lines, Pots & Co reached the top of The Grocer Fast 50.[6][7] It held the spot until 2019.[8]

International sales dropped significantly during the COVID-19 pandemic, due to supply chain disruptions and the interruption of its deal with airline companies. The investment arm of General Mills, 301 Inc, invested up to £20M in Pots & Co in 2021, to assist with the company's expansion into the United States.[9][10][11][12] In 2022, the company switched the material of their pots from plastic to glass to make it recyclable and more environmentally friendly.[1][13] The plastic pots and glass ramekins are made by packaging company Aegg.[14]

Products

The handmade potted desserts, for which the company is known, have three flavours: salted caramel and chocolate, molten chocolate cake, and upside-down lemon cheesecake. There are also peach and almond crumble and strawberry shortcake flavours that come in larger pots.[3]

References

  1. ^ a b Mattinson, Alec (9 September 2023). "Pots & Co targets profitability after slashing its losses". The Grocer. Archived from the original on 8 August 2024. Retrieved 8 August 2024.
  2. ^ "UK desserts firm Pots & Co. ponders growing interest in healthier treats". Just Food. 17 September 2018. Retrieved 8 August 2024.
  3. ^ a b "Official website". Archived from the original on 8 April 2024. Retrieved 8 August 2024.
  4. ^ Schaulis, Robert (9 November 2018). "Pots & Co.'s Alex Chamberlain Discusses Company History, U.S. Expansion". Deli Market News. Archived from the original on 7 July 2022. Retrieved 8 August 2024.
  5. ^ Callander, Rebecca Burn (5 January 2016). "Luxury pudding maker Pots & Co flies high with British Airways deal". The Daily Telegraph. Archived from the original on 25 May 2021. Retrieved 8 August 2024.
  6. ^ Devlin, Ed (27 October 2017). "Pots & Co takes top spot from BrewDog in Fast 50 list". The Grocer. Archived from the original on 8 August 2024. Retrieved 8 August 2024.
  7. ^ Tatum, Megan; Devlin, Ed; Mattinson, Alec (27 October 2017). "The Fast 50's ingredients to fuel growth". The Grocer. Archived from the original on 8 August 2024. Retrieved 8 August 2024.
  8. ^ Saker-Clark, Henry (22 March 2019). "Strong Roots takes top spot from Pots & Co in Alantra Fast 50 list". The Grocer. Archived from the original on 14 June 2021. Retrieved 8 August 2024.
  9. ^ "301 INC leads multimillion dollar investment in London-based Pots & Co - General Mills". General Mills. 13 April 2021. Archived from the original on 7 June 2024. Retrieved 8 August 2024.
  10. ^ Hyslop, Gill (29 January 2021). "General Mills' venture arm makes first-ever overseas investment in UK potted pudding producer". Bakery & Snacks. Archived from the original on 26 September 2023. Retrieved 8 August 2024.
  11. ^ Mattinson, Alec (29 January 2021). "Pots & Co lines up US expansion with General Mills cash". The Grocer. Retrieved 8 August 2024.
  12. ^ Danley, Sam (15 April 2021). "General Mills invests in potted desserts company". Food Business News. Archived from the original on 15 April 2024. Retrieved 8 August 2024.
  13. ^ "Pots & Co. switches to glass". Scottish Local Retailer. 22 September 2022. Archived from the original on 20 September 2022. Retrieved 8 August 2024.
  14. ^ Qureshi, Waqas (16 May 2016). "Pots & Co chooses Aegg Pots for new British Airways contract". Packaging News. Archived from the original on 8 August 2024. Retrieved 8 August 2024.

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