Oh Snap Pickling

Oh Snap Pickling is a food processing company in Appleton, Wisconsin that produces pickled vegetables and fruits that are sold under the brand name “OH SNAP!”[1][2] The company’s pickles ranked fourth for national sales according to an analysis by Instacart, the grocery delivery service.[3]

Originally known as Flanagan Brothers, the company began in 1900 as a distributor of cabbage in the Midwest. When the company had a surplus of cabbage, it began producing sauerkraut.[2] The current chief executive officer, Ryan M. Downs, is the great-grandson of founder Dave Flanagan.[4]

The company began producing pickles in 2015[1] and sold the sauerkraut business to Fermented Food Holdings in 2022, and is now known as Oh Snap Pickling.[5][6]

It produces pickled cucumbers, carrots and peas.[1] They are sold without brine to reduce spills.[7] The company also produces pickled apples and pineapples as well as cranberries that are infused with fruit juices to make them sweeter.[1]

References

  1. ^ a b c d Jacobs, Becky (January 9, 2024). "Expansion underway at Oh Snap! Pickling in Little Chute; CEO says they will add products, jobs". Appleton Post-Crescent. Retrieved May 14, 2026.
  2. ^ a b "OH SNAP! proves there is no time for dilly dallying in the pickle business". Food Chain Magazine. May 11, 2023.
  3. ^ Baker, Nicolette (August 19, 2025). "This Is Officially the No. 1 Pickle Brand in America". Food & Wine. Retrieved May 14, 2026.
  4. ^ Matzek, MaryBeth (2020-10-31). "Kraut king". Insight on Business. Retrieved 2026-05-14.
  5. ^ "Fermented Food Holdings acquires sauerkraut business". Food Business News. Retrieved 2026-05-14.
  6. ^ "OH SNAP! Trademark". Trademarkia. Retrieved 2026-05-14.
  7. ^ Cameron, C.W. (February 8, 2023). "Stock up: 3 products for pickle fans". Atlanta Journal-Constitution. Retrieved May 14, 2026.

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