Draft:Winnie Cheche

Winnie Cheche
Born
Nairobi, Kenya
CitizenshipKenyan
Occupationclimate activist
OrganizationYMA Going Green Initiative
Known forEnvironmental activism, Advocacy, Storytelling

Winnie Cheche is a Kenyan climate activist, environmental communicator, conservationist and blogger known for her work in promoting sustainable living, wildlife conservation and youth engagement in climate action. She is based in Nairobi, Kenya, and serves in leadership roles in several environmental organisations.[1][2]

Early Life

Winnie Cheche grew up near Lake Nakuru National Park in Kenya’s Great Rift Valley, where her early connection with wildlife and nature helped shape her passion for conservation. She witnessed firsthand the effects of poaching and environmental change, which later influenced her climate advocacy work.[3]

Career and Activism

Cheche began her environmental activism through social media posts and blogging, sharing her views on climate change, wildlife welfare, and sustainable practices. Over time, this evolved into strategic communication and leadership roles within environmental organizations.[1]

She is known for:

  • Communications Director at the Kenya Environmental Action Network (KEAN), where she has helped design and lead communication strategies for major youth-focused climate campaigns.[1]
  • Leading campaigns such as Local Conferences of Youth Kenya 2021, Climate Live Kisumu Concert 2021 and other initiatives that promote youth involvement in climate policy and advocacy.
  • Working with the Young Muslim Association on the YMA Going Green Initiative, promoting eco-friendly practices and nature education among young people.

The Eco Advocate

Winnie Cheche founded The Eco Advocate, a platform focused on sustainable living and wildlife conservation education. Through this platform, she shares practical insights, stories and tools to help individuals and communities adopt environmentally responsible behaviours.

Media and Recognition

Her work has been featured by international and local media outlets, including Nation Media, Greenpeace International and La Stampa. Cheche has also been involved in panels and speaking engagements at forums such as the Africa Economic Conference and events at the London School of Economics.[3][4]

Cheche uses communication strategy and storytelling to bridge the gap between scientific climate data, policy discussions and public awareness, particularly among youth. She advocates for climate justice, community-led solutions and sustainable practices that empower individuals to act for environmental protection.

References

  1. ^ a b c "Winnie Cheche - The Climate Story Lab Africa | CSL Africa". Retrieved 2026-02-12.
  2. ^ "Winnie Cheche | Akina Mama wa Afrika". 2022-02-18. Retrieved 2026-02-12.
  3. ^ a b "Winnie Cheche | Regreening Africa". Retrieved 2026-02-12.
  4. ^ "As custodians of nature, it's our duty to protect not threaten it". Daily Nation. 2020-12-30. Retrieved 2026-02-12.

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