Draft:The breakaway
Submission declined on 15 May 2026 by ChrysGalley (talk). This draft reads like an advertisement. Wikipedia is an encyclopedia, not a platform for promotion or marketing. Drafts that are exclusively promotional may be deleted without notice.
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Comment: Pure advert, and with direct URLs in the text. ChrysGalley (talk) 09:04, 15 May 2026 (UTC)
Comment: In accordance with Wikipedia's Conflict of interest guideline, I disclose that I have a conflict of interest regarding the subject of this article. Thebreakawaywomensport (talk) 08:56, 15 May 2026 (UTC)
Company type | Private |
|---|---|
| Industry | Women's sports business advisory |
| Founded | 2025 |
| Founder | Elena Mirandola |
| Headquarters | Milan, Italy |
Area served | International |
Key people | Elena Mirandola |
| Website | www |
The Breakaway
The Breakaway is a sports business advisory firm based in Milan, Italy, focused on women’s sport. The firm focuses on women’s sport and provides advisory services to sports organisations, brands and investors.
History
The Breakaway was founded in 2025 by Elena Mirandola, a former chief executive of F.C. Como Women[1]. Prior to founding the firm, Mirandola worked in strategy, media and digital business development.
Activities
The firm provides advisory services related to commercial strategy, audience development, positioning and partnerships in women’s sport.
Public research and events
In 2026, The Breakaway took part in "Giocare d’anticipo[2]", an event organised by YouGov in Milan on the role of data in developing commercial strategies for women’s sport. According to the event programme published by YouGov, The Breakaway contributed a session on the global and European women’s sport landscape and a case study on women’s ice hockey.
In 2025, Elena Mirandola, founder of The Breakaway, spoke at the EHC Professional Women’s Seminar, held as part of the EHC Hockey Business Forum[3] in Belfast. According to Euro Hockey Clubs, her presentation addressed the commercial development of women’s professional sport.
References
- ^ "Como Women, Elena Mirandola nuovo CEO". Repubblica.
{{cite web}}: CS1 maint: url-status (link) - ^ "Giocare d'anticipo: il potenziale dello Sport Femminile". YouGov. 31 March 2026.
- ^ "The EHC Professional Women's Seminar: "Well-Behaved Women Seldom Make History"". EuroHockeyClubs. 29 October 2025.
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