Submission declined on 17 January 2026 by WikiAviator (talk). This draft's references do not show that the subject meets Wikipedia's criteria for inclusion. The draft requires multiple published secondary sources that: provide significant coverage: discuss the subject in detail, not just brief mentions or routine announcements; are reliable: from reputable outlets with editorial oversight; are independent: not connected to the subject, such as interviews, press releases, the subject's own website, or sponsored content. Please add references that meet all three of these criteria. If none exist, the subject is not yet suitable for Wikipedia. This draft reads like an advertisement. Wikipedia is an encyclopedia, not a platform for promotion or marketing. Drafts that are exclusively promotional may be deleted without notice. Wikipedia articles must be written neutrally in a formal, impersonal, and dispassionate way. They should not read like a blog post, advertisement, or fan page. Rewrite the draft to remove: promotional language: see Words to watch; personal commentary: opinions or direct addresses to the reader; informal language. Instead, only summarize in your own words a range of independent, reliable, published sources that discuss the subject. If you have a conflict of interest (e.g. you are the subject, an employee, or a relative) or are being paid to edit, you must disclose this to comply with Wikipedia's Terms of Use. If you would like to continue working on the submission, click on the "Edit" tab at the top of the window. If you have not resolved the issues listed above, your draft will be declined again and potentially deleted. If you need extra help, please ask us a question at the AfC Help Desk or get live help from experienced editors. Please do not remove reviewer comments or this notice until the submission is accepted. Where to get help If you need help editing or submitting your draft, please ask us a question at the AfC Help Desk or get live help from experienced editors. These venues are only for help with editing and the submission process, not to get reviews. If you need feedback on your draft, or if the review is taking a lot of time, you can try asking for help on the talk page of a relevant WikiProject. Some WikiProjects are more active than others so a speedy reply is not guaranteed. How to improve a draft Wikipedia:Contributing to Wikipedia – a basic overview on how to edit Wikipedia. Help:Wikitext – how to use the markup Help:Referencing for beginners – how to include references Wikipedia:Article development – how to develop your article Wikipedia:Writing better articles – how to improve your article Wikipedia:Verifiability – make sure your article includes reliable third-party sources You can also browse Wikipedia:Featured articles and Wikipedia:Good articles to find examples of Wikipedia's best writing on topics similar to your proposed article. Improving your odds of a speedy review To improve your odds of a faster review, tag your draft with relevant WikiProject tags using the button below. This will let reviewers know a new draft has been submitted in their area of interest. For instance, if you wrote about a female astronomer, you would want to add the Biography, Astronomy, and Women scientists tags. Add tags to your draft Editor resources Easy tools: Citation bot (help) | Advanced: Fix bare URLs Declined by WikiAviator 4 months ago. Last edited by WikiAviator 4 months ago. Reviewer: Inform author. Resubmit Please note that if the issues are not fixed, the draft will be declined again.

Submission declined on 1 November 2025 by Fancy Refrigerator (talk). This draft reads like an advertisement. Wikipedia is an encyclopedia, not a platform for promotion or marketing. Drafts that are exclusively promotional may be deleted without notice. Wikipedia articles must be written neutrally in a formal, impersonal, and dispassionate way. They should not read like a blog post, advertisement, or fan page. Rewrite the draft to remove: promotional language: see Words to watch; personal commentary: opinions or direct addresses to the reader; informal language. Instead, only summarize in your own words a range of independent, reliable, published sources that discuss the subject. If you have a conflict of interest (e.g. you are the subject, an employee, or a relative) or are being paid to edit, you must disclose this to comply with Wikipedia's Terms of Use. This draft's references do not show that the subject meets Wikipedia's criteria for inclusion for organizations and companies. The draft requires multiple published secondary sources that: provide significant coverage: discuss the subject in detail, excluding routine coverage like product launches, staff appointments, or financial reports and listings in databases or listicles; are reliable: from reputable outlets with editorial oversight; are independent: not connected to the subject, such as press releases, the subject's own website, or sponsored content. Please add references that meet all three of these criteria. If none exist, the subject is not yet suitable for Wikipedia. Declined by Fancy Refrigerator 7 months ago.

• Comment: In accordance with Wikipedia's Conflict of interest policy, I disclose that I have a conflict of interest regarding the subject of this article. SVHernandez86 (talk) 22:29, 31 October 2025 (UTC)

Subtext is an American technology company that provides an SMS‑based messaging platform for audience communication. It is headquartered in New York City and was founded in 2019 by Mike Donoghue, David Cohn, Harris Novick and Kevin Wong.^[1][2]

Subtext was launched in 2019 as a texting platform developed within Advance’s incubation group before becoming a standalone company. Reporting in journalism and media‑industry outlets describes the service as a tool that allows journalists, news organizations and other creators to send text messages to subscribers and receive one‑to‑one responses.^[1][2]

Subtext’s SMS platform enables organizations and individuals to send text messages at scale and manage replies through a web‑based dashboard. Publishers and creators use the service for audience updates, topical campaigns and subscriber communication, including initiatives around news coverage, events and reader questions.^[1][2][3]

Media‑industry reporting has noted Subtext’s use by local and national news outlets, including newspapers and digital publishers, as part of audience engagement and reader‑revenue strategies. Articles profiling the service have highlighted its role in enabling more direct communication than social media feeds or email newsletters.^[1][2][3]

Subtext appeared in Business Insider’s list of New York creator‑economy startups helping influencers generate revenue.^[4] Fast Company listed Subtext among its Most Innovative Companies in the music category, citing its use of SMS tools to connect musicians and fans.^[5] Inc. included Subtext in its Best in Business list in the media sector.^[6] Subtext was listed among the winners of the Digiday Technology Awards in the Best Subscription Platform category.^[7]

• Official website
• Independent user-reviews on G2