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Design Management, International (DMI) is an undergraduate degree programme offered by the Lucerne University of Applied Sciences and Arts (HSLU), School of Design, Film and Art, in Switzerland. The programme focuses on the integration of design, management, and communication in organizational and societal contexts, with an emphasis on international perspectives and interdisciplinary collaboration.^[1]

The Design Management, International programme is structured as a full-time Bachelor of Arts degree. It addresses the role of design management in complex organizations, combining design practice with strategic thinking, communication, and business-related competencies. The programme is taught in English and attracts an international student body.^[1]

According to institutional descriptions, the curriculum emphasizes project-based learning, collaboration across disciplines, and engagement with real-world challenges in areas such as sustainability, organizational change, and innovation.^[1]

The curriculum of the Design Management, International programme integrates design methodologies with management and communication studies. Core areas of study include design strategy, organizational design, communication design, research methods, and project management.

Teaching formats include studio-based projects, seminars, lectures, and collaborative workshops. Students work individually and in teams on applied projects that address social, cultural, ecological, and economic contexts.^[1]

The programme framework aligns with broader discussions in design education concerning complexity, interdisciplinarity, and the role of design in societal transformation.^[2]

As an international programme, DMI incorporates global perspectives on design and management. The programme includes international study modules, visiting lecturers, and collaborative projects with partner institutions and organizations outside Switzerland.

English is the primary language of instruction, and students are encouraged to engage with diverse cultural and professional contexts throughout the course of study.^[1]

The programme is embedded within the research environment of the HSLU School of Design, Film and Art. Teaching activities are connected to research initiatives in areas such as design education, transformation design, and design for social and organizational change.^[3]

Students may engage with research-led projects and initiatives addressing sustainability and the United Nations Sustainable Development Goals (SDGs), reflecting broader institutional priorities within HSLU.^[4]

The Design Management, International programme is administered within the School of Design, Film and Art at HSLU. Academic leadership includes responsibility for curriculum development, teaching coordination, and international collaboration.^[1]

• Design management
• Design education
• Lucerne University of Applied Sciences and Arts
• Transformation design