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Chery Jaguar Land Rover

Chery Jaguar Land Rover Automotive Company Ltd.
Company typeJoint venture
IndustryAutomotive
Founded2012; 12 years ago (2012)
Headquarters,
China
Area served
China
Key people
Chris Bryant (president)
ProductsAutomobiles
OwnerChery Automobile (50%)
Jaguar Land Rover (50%)
WebsiteChery Jaguar Land Rover Homepage

Chery Jaguar Land Rover Automotive Company Ltd. is an automotive manufacturing company headquartered in Changshu, China.

A 50:50 joint venture between UK-headquartered Jaguar Land Rover, itself a subsidiary of Tata Motors of India; and Chinese state owned automaker Chery, it was formed to allow production of Jaguar Cars and Land Rover vehicles in mainland China. Chery Jaguar Land Rover's first assembly plant is in Changshu, with production having commenced in October 2014.

History

Chery and Jaguar Land Rover were first reported to be in discussions about the possible creation of a Chinese joint venture manufacturing company in August 2010.[1]

In March 2012, Chery and Jaguar Land Rover announced plans to invest an initial US$2.78 billion in a new Mainland China-based joint venture to manufacture Jaguar and Land Rover vehicles and engines, as well as the establishment of a research and development centre and the creation of a new automobile marque.[2][3]

The establishment of the joint venture received the formal approval of the National Development and Reform Commission in November 2012.[4][5] Construction of Chery Jaguar Land Rover's first assembly plant began in Changshu in the same month, with a planned completion date of July 2014.[6]

In June 2024, Jaguar Land Rover (JLR) and Chery signed a letter of intent in electric vehicle cooperation. JLR will license the Freelander nameplate to Chery Jaguar Land Rover to produce EVs based on an Exeed EV platform called the E0X. Freelander as a brand will be separate from JLR's 'House of Brands' portfolio or Chery's brand line-up. Freelander vehicles will be sold in China, with plans for global exports.[7]

Products

References

  1. ^ "Tata rumored to partner with Chery to make Jaguar, Land Rover cars". Gasgoo. 17 August 2010. Retrieved 13 January 2013.
  2. ^ "Jaguar Land Rover seals JV with China's Chery". Reuters. 21 March 2012. Retrieved 13 January 2013.
  3. ^ "Jaguar Land Rover agrees joint venture with Chery in China". BBC News. 21 March 2012. Retrieved 13 January 2013.
  4. ^ "Jaguar Land Rover: China approves joint venture". BBC News. 18 November 2012. Retrieved 13 January 2013.
  5. ^ "Jaguar Land Rover seals Chinese joint venture". The Telegraph. 18 November 2012. Retrieved 13 January 2013.
  6. ^ "Jaguar, Chery start construction of new car factory in China". Reuters. 18 November 2012. Retrieved 13 January 2013.
  7. ^ Bobylev, Denis (19 June 2024). "Jaguar Land Rover and Chery will build Freelander-branded EVs on Chinese platforms". CarNewsChina.com. Retrieved 21 June 2024.
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