My 17 years of experience in broacadst media has exposed me to many facets of this, changing industry. I have heightened my love and appreciation for quality standards of the broadcast & internet industry. I believe I have a lot to offer.

I am a creative and dynamic person; I am self-motivated in promoting ideas by initiating contact and working effectively with professionals from varying backgrounds. I am capable of working under pressure. I am very resourceful enthusiastic and loyal. My strength in communication skills allows me to represent my employer with complete professionalism, and strive to meet expected time lines.

RELEVANT EXPERIENCE

SALES/CUSTOMER RELATIONS

• Assembled customized packets used in presentations to potential clients. • Successfully managed the complete marketing media for several clients. • Identified areas of customer satisfaction and motivation for repeat business, and successfully initiated changes to improve marketing programs accordingly.

PROMOTIONS/PR

• Wrote and produced radio, TV and news paper ads for various stations, clients and events. • Promoted, created and organized concerts and events with well know international artists for radio stations and clients with a gathering of more than 32,000 people in some events. • Created and design paper ads and posters for various radio stations and client, public and promotional events.

MARKETING/RADIO & TV

• Created and improved various radio formats for intended radio market and/or targets for successful marketing. • Managed and operated all the artistic side of a radio station promotions, programming, production and on-air talents for the commercial audience. • Created and produced the first simulcast of a live concert for TV and radio in northern Mexico.

SOFTWARE EXPERIENCE

• Microsoft Windows and Macintosh (Mac) operation system Platforms.

• Audio vault scheduling system. Pro Tools, Session 8, Cubase, Sound Forge, Adobe Audition, Cakewalk Metro, Sony Vegas, Orban Audicy, Sound Sculptor II, Amadeus, Selector Music scheduling.

• Microsoft Word, Microsoft Excel, Microsoft Power Point, Microsoft Publisher, Microsoft Outlook, office bundle, Adobe Photoshop CS, Adobe Illustrator CS, Adobe Live, Macromedia Freehand and html editor's for web design.

• Arbitron software: Tapscan, Mapmaker, Arbitrends, Maximizer, Qualitap.

EDUCATION & TRAINING

• Certificate of Intensive English training program from OF UNIVERSITY OF ARIZONA (TUCSON).

• Specialized course of marketing, production, promotion, and programming given by Operation Manager of WFM Mexico, City. MARTIN HERNANDEZ.

• 32 hour course of SELECTOR Music scheduling software used by over 5,000 Radio and TV stations, satellite networks and Internet radio stations worldwide By RCS WORKS.

• Attendee to the NAB (national association of broadcasters) conferences and exhibition from 1992 to 2001.

HARDWARE

• All equipment used for Radio broadcasting and production from 1964-to the present digital age, and some low power RF equipment.

LANGUAGES

• Fluent Spanish and English / Proficient French.