Trashy Lingerie is a custom-made lingerie apparel store based in Los Angeles known for its unique designs and its association with Hollywood celebrities.[1] It is well-known for requiring an annual $2 USD membership fee to shop in the store.[2]
History
Trashy Lingerie was founded in 1973 by a local shoe designer, Mitch Shrier, and his wife, Tracy. The store was named after a slingback shoe called the "Trashy", and although the company initially specialized in footwear[citation needed], by the late 1970s, there was a demand from clientele to provide accompanying hosiery.[3] The Shriers entered the lingerie business by hand-dying stockings in bright colors[citation needed] and by 1979, the store exclusively specialized in selling lingerie.[3] The company went on to develop a full line of lingerie, offering of over 8,000 products consisting of lingerie, costumes, and bathing suits.[citation needed]
Trashy Lingerie went online in 1998.[4] Trashy Lingerie and its sister companies, Trashy.com and Trashy Girls are owned and operated by Mitch Shrier, Randy Shrier, and Mary Loomis-Shrier respectively.[2]
Media
The company's designs can be seen in over 500 films, television shows, commercials, concert tours, music videos and magazine features.[5][6][7][8][9]