The Swedish national broadcaster, Sveriges Television (SVT), broadcasts the event within Sweden and organises the selection process for the nation's entry. Since 1959, SVT has organised the annual competition Melodifestivalen in order to select the Swedish entry for the Eurovision Song Contest.
Four heats, a Second Chance round and a final were held. It was held between 6 February and 13 March 2021 and all shows were held at the Annexet in Stockholm without an audience.[2]
The second heat took place on 13 February 2021. "Little Tot" performed by Dotter and "New Religion" performed by Anton Ewald qualified directly to the final, while "Rena rama ding dong" performed by Eva Rydberg and Ewa Roos and "The Silence" performed by Frida Green advanced to the Second Chance round. "Rich" performed by Julia Alfrida, "90-talet" performed by Wahl featuring Sami, and "Tears Run Dry" performed by Patrik Jean, were eliminated from the contest.
The fourth heat took place on 27 February 2021. "In the Middle" performed by the Mamas and "Every Minute" performed by Eric Saade qualified directly to the final, while "Best of Me" performed by Efraim Leo and "Behöver inte dig idag" performed by Clara Klingenström advanced to the Second Chance round. "Good Life" performed by Tess Merkel, "Allting är precis likadant" performed by Lovad, and "All Inclusive" performed by Sannex were eliminated from the contest.
According to Eurovision rules, all nations with the exceptions of the host country and the "Big Five" (France, Germany, Italy, Spain and the United Kingdom) are required to qualify from one of two semi-finals in order to compete in the final; the top ten countries from each semi-final progress to the final. The European Broadcasting Union (EBU) split up the competing countries into six different pots based on voting patterns from previous contests, with countries with favourable voting histories put into the same pot. For the 2021 contest, the semi-final allocation draw held for 2020 which was held on 28 January 2020, will be used. Sweden was placed into the first semi-final, to be held on 18 May 2021, and was scheduled to perform in the first half of the show.[3]
Semi-final
Once all the competing songs for the 2021 contest had been released, the running order for the semi-finals was decided by the shows' producers rather than through another draw, so that similar songs were not placed next to each other. Sweden was set to perform in position 4, following the entry from Russia and preceding the entry from Australia.[4]
On 18 May, the day the semi-final was held, Sweden qualified for the Grand Final.
Final
Sweden performed 25th in the grand final on 22 May 2021, following Italy and preceding San Marino.
Voting
Voting during the three shows involved each country awarding two sets of points from 1-8, 10 and 12: one from their professional jury and the other from televoting. Each nation's jury consisted of five music industry professionals who are citizens of the country they represent, with a diversity in gender and age represented. The judges assess each entry based on the performances during the second Dress Rehearsal of each show, which takes place the night before each live show, against a set of criteria including: vocal capacity; the stage performance; the song's composition and originality; and the overall impression by the act.[5] Jury members may only take part in panel once every three years, and are obliged to confirm that they are not connected to any of the participating acts in a way that would impact their ability to vote impartially. Jury members should also vote independently, with no discussion of their vote permitted with other jury members.[6] The exact composition of the professional jury, and the results of each country's jury and televoting were released after the grand final; the individual results from each jury member were also released in an anonymised form.[7][8]