Aviteur

Aviteur is an Italian brand founded by Patricia Gucci in 2019.[1][2][3][4]The company manufactures handcrafted leather luggage, travel accessories, and handbags.[2][5]

History

Aviteur was launched by Patricia Gucci in 2017.[6]She is the daughter of Aldo Gucci and granddaughter of Guccio Gucci.[7][8]

The name Aviteur is derived from the Latin words "avis" (bird) and "voyageur" (traveler).[9][10][5]

In 2019, the brand officially launched at Paris Fashion Week.[11][3][12]

After Venice announced its plans to ban wheeled luggage to reduce street noise in 2019, Avieur created wheels with air chambers to avoid noise pollution for this brand.[2][3][13]

Avieur opened a showroom in Via Bigli, Central Milan, in 2023.[14][15]

In 2025, Aviteur launched two new collections: Travel Capsule Collection and Newport Collection.[1][16]

References

  1. ^ a b "Patricia Gucci's Aviteur Launches New Collection at Harrods". WWD. 2025-07-31. Retrieved 2026-05-06.
  2. ^ a b c "Patricia Gucci Strikes Out on Her Own With New Luggage Label Aviteur". Robb Report. 2019-10-14. Retrieved 2026-05-06.
  3. ^ a b c "Patricia Gucci Is Moving On". The New York Times. September 27, 2019. Retrieved May 6, 2026.{{cite news}}: CS1 maint: url-status (link)
  4. ^ "Patricia Gucci: 'I don't want to be the past. I want to be the future'". Financial Times. September 19, 2019. Retrieved May 6, 2026.
  5. ^ a b Briefing, Luxury (2020-07-07). "Patricia Gucci's Aviteur is a bespoke luggage brand with a legacy of luxury". Luxury Briefing. Retrieved 2026-05-06.
  6. ^ "Women Who Win: Patricia Gucci on launching Aviteur, learning to find balance, and protecting her father Aldo's legacy". Marie Claire UK. 2024-11-22. Retrieved 2026-05-06.
  7. ^ "How Patricia Gucci Is Making Carry-On Luggage Chic Again". Robb Report. 2025-08-01. Retrieved 2026-05-06.
  8. ^ "Aviteur by Patricia Gucci: Redefining Luxury Travel with Heritage and Innovation - ELETOM". eletom.com. 2024-08-28. Retrieved 2026-05-06.
  9. ^ "Aviteur, la nuova "casa" di Patricia Gucci". The Way Magazine (in Italian). 2023-02-20. Retrieved 2026-05-06.
  10. ^ "Patricia Gucci : l'unique héritière de Gucci lance Aviteur, sa ligne de valises". parismatch.com (in French). 2019-10-25. Retrieved 2026-05-06.
  11. ^ "Patricia Gucci on her new luggage brand, Aviteur". Luxury London. November 4, 2020. Retrieved May 6, 2026.
  12. ^ "A Carry-on as Stylish as it is Practical". airmail.news. Retrieved 2026-05-06.
  13. ^ "Patricia Gucci's new adventure is Aviteur". FashionNetwork.com. 2019-10-15. Retrieved 2026-05-06.
  14. ^ "Patricia Gucci's Aviteur Brand Debuts Milan Showroom, Adds City Bags". Yahoo Life. 2023-02-17. Retrieved 2026-05-06.
  15. ^ "Patricia Gucci's Aviteur Brand Debuts Milan Showroom, Adds City Bags". WWD. 2023-02-17. Retrieved 2026-05-06.
  16. ^ "Aviteur's Newport Collection Embraces Nautical Luxury With 'Subtlety Over Bling-bling' for the Modern Traveler". WWD. 2025-04-29. Retrieved 2026-05-06.

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