The 1978 New Zealand Open, also known by its sponsored name Benson & Hedges New Zealand Open, was a men's professional tennis tournament held in Auckland, New Zealand. It was a non-tour event, i.e. not part of the 1978 Grand Prix circuit. It was the 11th edition of the tournament and was played on outdoor hard courts and was held from 2 January through 8 January 1978. Eliot Teltscher won the singles title.[3]